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Posts in category: Blog

Blog-Post-Illustrations-AB-Testing-V4

Choosing Creative: Matching the Right Ad to the Right Audience.

April 7, 2020
by Johnna Patterson Blog

The Élan team takes a holistic approach to narrowing down and selecting the basic creative. The best method to truly strategize and maximize media dollars is to take a test and learn approach.

Blog-Post-Illustrations-Media-Plan

Media Plan Proposals: How We Construct an Evolving Constant

February 7, 2020
by Johnna Patterson Blog

Élan utilize a total user experience approach for a user-centric driven proposal. The result is a plan built on strategy at the intersection of technology and user experience. This results in media plan proposals that are dynamic, outcome-driven, and both efficiency and effectiveness-focused.

Blog-Post-Illustrations-Driving-Claims

How We Drive Online Claim Filings

January 7, 2020
by Elan Legal Media Blog

Each notice plan is projected to reach this specific audience at various frequencies depending on th ...

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