Consulting Agency
The marketing funnel describes a customer’s journey through the decision-making process. The marketing funnel we developed will help your law firm understand your target audience and suggests actions you should be taking to meet their needs.
Lawyer advertising rules are crucial to understand when beginning the journey in marketing for your law firm. This blog post highlights some of the most important ones to take into know.
The basis of this post is a list of legal blogs and publications that are informative and worth a read.
The basis of this post comes from a comprehensive study on class action notice delivery, focusing on the most effective way to display information to consumers via email.
Establishing a brand is imperative for developing a successful law firm. Learn about the array of visual markers within a brand that help communicate your purpose, values, and morals to the public.
Learn about Google’s decision to phase out 3rd-party cookies by 2022. Read our predictions on how this will impact digital marketing in the legal industry.
How can a legal business adapt to a crisis like COVID-19? Find out through this collection of tips, learnings, and considerations.
Legal notification in class action litigation came of age over 20 years ago when newspapers and magazines provided exceptional access to Americans’ time and attention.
The Élan team takes a holistic approach to narrowing down and selecting the basic creative. The best method to truly strategize and maximize media dollars is to take a test and learn approach.
Élan utilize a total user experience approach for a user-centric driven proposal. The result is a plan built on strategy at the intersection of technology and user experience. This results in media plan proposals that are dynamic, outcome-driven, and both efficiency and effectiveness-focused.